As Korea’s largest auto complex, Seoul Auto Gallery (SAG) sought to move ahead by using technology to further differentiate itself from traditional, old-fashioned used-car dealers. Dealers needed to access real-time information regarding the features and prices of cars anywhere in the showroom, enhancing their efficiency. SAG also wanted a system that could reduce dealers’ communication expenses, which accounted for a considerable portion of their overall costs.

SAG wanted to implement a complete wireless IP telephony solution that could deliver both mobility through seamless roaming features and reliability in voice transmission across 2,000 mobile devices over the IP network. The project was enormous in scope, covering a gross floor area of 783,000 square feet with 4,800 lines and 2,000 IP users.

The Avaya IP Telephony solution won over competing solutions by clearly demonstrating the best performance innumerous categories, including IP Softphone application features over PDA and voice quality over an IP network. SAG is now equipped with a one-stop sales solution and has moved ahead as the first to integrate IP telephony into a wireless network in Korea. This innovative wireless IP telephony has enabled SAG to realize enhanced productivity through complete business mobility. With this solution, sales agents can use their PDAs to more efficiently manage end-to-end sales processes. From moving customers between cars on the showroom floor to behind-the-scenes process of warehousing, inspection, transaction, insurance and delivery, agents can handle tasks with wireless ease.

Solution Area:
Wireless IP Telephony

Primary Solution Area:

Primary Product:
S8700 Media Server
Communication Manager
IP Softphone for Pocket PC

Secondary Solution Area(s):

Secondary Product(s):

Available Self Service Collateral:
Case Study